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QSR Malaysia
Restaurants can tap on the comprehensive joint tech solutions to digitise orders and payments, with personalised offline-to-online experience across delivery and dine-in
26 JULY 2023, APAC SINGAPORE – foodpanda, Asia’s largest food and grocery delivery network outside of China, and TabSquare, a Singapore-based provider of Artificial Intelligence AI-powered in-restaurant solutions, are jointly offering digital solutions for restaurants to streamline processes and elevate dining experiences.
Under parent company Delivery Hero, the two brands are working with restaurants in Asia starting with Singapore, Malaysia, the Philippines, and Taiwan to digitise their ordering, payment, and customer engagement-related processes. Together, both companies will deliver digital solutions to the restaurant industry to help them create seamless offline-to-online dining experiences. This diversification will also help improve profitability for restaurants.
Using TabSquare, foodpanda’s restaurant partners can automate tedious tasks, enabling restaurant teams to be more time-efficient in the ordering process as customers can use digital menus to browse, order and pay at their pace and convenience. This ultimately results in a more seamless ordering and dining experience – accurate order placements, and reducing order delays in instances of resource constraints.
“foodpanda stands for all things food; with our technology, we want to play a part in as many of our customers’ 120 monthly food interactions as possible,” said Jakob Angele, CEO, foodpanda. “Moving into QR ordering in restaurants was therefore a very natural choice for us. It allows us to offer great benefits to our 500,000 restaurants, helping them with their profitability by serving their customers better. I am absolutely convinced that in five years from now, restaurants worldwide will be using QR code-based ordering and paper menus will be a memory of the past.”
With foodpanda and TabSquare, restaurant partners can tap on the combined data and predictive technologies to improve how they engage and retain customers. Informed by customers’ purchasing history through data analytics, restaurants can improve their offerings, as well as identify trends in price sensitivity, volume, and menu preferences to personalise their customer’s subsequent experience. The restaurants can also use these insights to offer relevant promotions to attract and retain diners.
From foodpanda and TabSquare’s data insights, restaurant partners that improve their customer experiences enjoy higher earnings. Restaurants using TabSquare are able to see up to 10% higher bill sizes, up to 50% reduction in staff costs and better customer satisfaction. At the same time, restaurants on foodpanda see an average of at least 10% uplift in business performance since joining the platform.
Anshul Gupta, co-founder, TabSquare, said: “TabSquare has always tried to be at the forefront of innovation in the industry by bringing AI-powered solutions to boost restaurants’ revenue, streamline operations, and offer a better dining experience to their guests. With foodpanda, we will be bringing many new innovative features to the industry, for example, restaurants working with TabSquare can now promote themselves to foodpanda’s large customer base and attract new customers. They will also be able to collect payments more efficiently across multiple payment methods. Together, we are making a collective attempt to move the restaurant industry further into the digital age, providing comprehensive and seamless online to offline solutions that will help restaurants become more efficient, improve profitability and drive better customer experience and engagement. ”
foodpanda was the first delivery company in Singapore to introduce dine-in features in 2021, in addition to delivery and pickup services, to help restaurant partners serve customers in more ways. Since 2022, over 8,000 restaurants across eight countries¹ have started offering dine-in deals via foodpanda, offering customers discounts ranging from 15% to 25%. More than 100,000 pandapro users and foodpanda customers have since tried dining at restaurants they have previously not been to, thanks to the dine-in benefits they get to enjoy.
Interested restaurant partners can visit www.partner.foodpanda.sg for more information.
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¹ Dine-in is currently available in Bangladesh, Hong Kong, Malaysia, Pakistan, the Philippines, Singapore, and Thailand
Editor’s Note (1) – Testimonials from participating restaurants
From Edlan Chua, Chief Operating Officer, Paradise Group
“As a group that prides itself on creating new dimensions of dining pleasure, we see the importance of adopting technology solutions that allow us to improve customers’ dining experience in a sustainable manner. We have worked with TabSquare for many years, and find TabSquare’s solutions highly customisable, allowing us to mix and match different features to suit various operational models.
For example, our famed hotpot chain Beauty in The Pot uses TabSquare’s tablet menu solution, allowing customers to place multiple orders at any time of their meal, which accommodates ordering behaviours of patrons at a hotpot restaurant. At our casual dining restaurant chains Le Shrimp Ramen and LeNu, TabSquare’s pre-ordering solution allows our customers to place their orders while they are waiting for a table, enabling us to manage crowds during peak periods and for our customers to be able to enjoy their meals more quickly.
As one of the pioneer restaurants onboard foodpanda, we are happy to hear that foodpanda and TabSquare have joined forces, as we can now tap on their combined capabilities for better efficiency in restaurant operations while improving overall profitability. At the same time, we can provide better service for our customers – both online and offline. We look forward to scaling our collaboration with them, and are excited to adopt newer technologies such as payments and customer engagement. In our journey to continuously enhance our customers’ experience, we are happy to have found the solutions to help us fulfill the ever-evolving customer appetites.”
From Wivina Seah, Director Marketing, Lai Lai Taiwan
“As a single outlet F&B establishment, we knew that for customers to know of us, we needed to have a strong digital presence. Coming onboard foodpanda made sense, as they are a known food delivery company, with a massive reach. We did not have to rely solely on dine-in customers, and are able to offer convenient ways for more customers to enjoy our food easily from the comfort of their homes.
We also need to make sure that customers who are dining at our restaurant have a great experience. With staff becoming increasingly difficult to hire, we needed a solution that could help us do more with less resources, and TabSquare’s SmartQR solution has helped us automate the ordering process. Not only does this help free up our staff’s time so they can focus on more high-value tasks such as engaging with the customer, but it also lessens the chance for human error.
With this partnership, we are able to easily get the help we need to run both our delivery and in-restaurant operations – which we see as equally important. We are more confident of satisfying diners who want to order in or eat out, and see value in tapping on these tech innovations to strengthen our operations.”
Editor’s Note (2) – Key benefits for restaurants following the partnership between foodpanda and TabSquare
- Reduce manpower challenges:
- Decrease reliance on the availability of wait staff and employee turnover
- Minimise food and financial losses due to human-error in order-taking, especially during peak hours
- Better manage business costs to be competitive and for long-term growth:
- Flexibility to allocate funds to fixed costs, such as rent and utilities
- Increase ease of making menu changes digitally as paper menus involve long printing and shipping times, and can be costly
- Improve quality of customer experiences and engagement:
- Reduce waiting time for customers before they can place or receive their orders, and during payment
- Offer personalised recommendations based on past purchases to encourage bigger orders and repeat visits
- Increase visibility and reach among consumers:
- TabSquare merchants can publicise to foodpanda users to increase their online delivery orders
- Restaurants can offer customised promotions to attract new consumers and encourage repeat purchases
About foodpanda
foodpanda is a leading delivery platform in Asia dedicated to bringing consumers a wide range of food, groceries and more, quickly and conveniently. Powered by technology and operational excellence, foodpanda is spearheading the growth of quick-commerce (q-commerce) across the region with its network of retail partners, as well as pandamart cloud stores to provide more on-demand options beyond the millions of food delivery options. foodpanda operates in more than 400 cities across 11 markets in Asia – Singapore, Hong Kong, Thailand, Malaysia, Pakistan, Taiwan, Philippines, Bangladesh, Laos, Cambodia, and Myanmar. foodpanda is a subsidiary of Delivery Hero, a global leader of the food delivery industry. For more information, visit www.foodpanda.com.
About TabSquare
Founded in 2012 in Singapore by INSEAD graduates Anshul Gupta, Chirag Tejuja, and Sankaran Sreeraman, TabSquare provides AI-powered technology solutions for the F&B industry. Through TabSquare’s solutions, restaurants can eiciently manage orders, process payments, and eectively engage with their customers. TabSquare assists partner restaurants in driving higher sales, streamlining operations, and delivering an enhanced customer experience. TabSquare is a market leader with operations in Singapore, Malaysia, Indonesia, Australia, the Philippines, Taiwan, Thailand, Hong Kong, Sweden, and the UAE. Trusted by thousands of restaurants, TabSquare’s clients include well-known F&B brands such as Pizza Hut, KFC, Minor Food Group, Sushi Tei, Paradise Food Group, Japan Foods Holding, Zingrill Holdings, The Coffee Club, Old Town White Coffee, Secret Recipe, and many more. TabSquare is a wholly owned subsidiary of Delivery Hero, a global leader in the food delivery industry. For more information, visit www.tabsquare.ai.
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